Review of Literature on Corporate Social Responsibility (CSR)

Abstract

The objective of this study is to present a comprehensive analysis of the subject matter and investigate the impact of corporate social responsibility (CSR) on employee attitudes and behaviors. The varied perspectives from which scholars approach the concept of Corporate Social Responsibility (CSR) are clearly apparent. In the year 1970, Milton Friedman emerged as a prominent academic figure who authored an article on the topic of corporate accountability. Following this, researchers started to critically analyse the concept of Corporate Social Responsibility (CSR), shifting from general debates about the legitimacy of CSR to exploring alternate perspectives in order to achieve a more thorough understanding of the concept. Nevertheless, the predominant focus of previous research conducted on corporate social responsibility (CSR) has mostly centred on a macro-level perspective, with much attention placed on examining the relationship between CSR initiatives and financial performance.