Innovation Management in the Digital Age: A Social Sciences Approach

Authors

  • Prof. Ahmed Hassan University of Peshawar, Peshawar, Pakistan

Keywords:

Competitive Advantage, Adaptive Strategies, Human Factors, Disruption, Innovation, Leadership, Collaboration, Creativity, Knowledge Management, Organizational Culture, Technology, Digital Transformation, Social Sciences, Digital Age

Abstract

                        Innovation management in the digital age has become a focal point for organizations seeking competitive advantage and sustainable growth. This scholarly article explores the dynamics of innovation within the context of the digital landscape, employing a social sciences approach. Through an interdisciplinary lens, this research investigates the multifaceted aspects of innovation, considering the influence of social, cultural, and psychological factors on the innovation process. The article delves into the challenges and opportunities posed by digital transformation and proposes strategies for effective innovation management.

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Published

2023-06-30

Issue

Vol. 1 No. 01 (2023)

Section

Articles